Schedule of events
All events will be held at the JW Marriott San Antonio Hill Country, with the exception of the opening night party. All individuals attending the Phenix Rodeo Round up will be scanned at the door of each meeting and social event that is on their scheduled to attend. Tickets will not be available for sale on site.
| 10:00 AM – 3:00 PM | Golf at the Canyons Golf Course Spa Appointments at Lantana Spa To make an appointment at Lantana Spa, call 210-276-2300 (all appointments must be made 3 days before treatment). Mention Phenix Salon Suites when booking to receive a 10% discount. Guests must also show their event badge upon arrival to redeem the discount. |
| 12:00 PM – 4:00 PM | Convention Registration Check-In (Grand Oaks Ballroom) |
| 12:00 PM – 4:00 PM | Vendor Set Up (Grand Oaks Ballroom | Room G – J) |
| 3:30 PM – 5:00 PM | Phenix Trailblazers Reception Invitation Only (Sunday House) |
| 5:00 PM – 5:30 PM | Buses Load to Depart to Opening Night at Historic Knibbe Ranch (Lower Convention Center Loop) |
| 6:00 PM – 9:00 PM | Knibbe Ranch Opening Night Rodeo & Party |
| 9:00 PM – 9:30 PM | Buses Load and Depart for the JW Marriott |
| 8:00 AM – 9:00 AM | Continental Breakfast (Event Lawn 2) |
| 9:00 AM – 12:00 PM | General Sessions (Grand Oaks Ballroom | Room E & F) Required for All Attendees |
| 12:00 PM – 1:30 PM | Lunch |
| 1:30 PM – 4:30 PM | General Sessions (Grand Oaks Ballroom | Room G – J) Required for All Attendees |
| 1:30 PM – 4:30 PM | Beauty Presentations (Grand Oaks Ballroom | Room E – F) Required Lifestyle Professionals |
| 4:30 PM – 6:00 PM | Texas Tasting (Event Lawn 2) Managing Partners Only |
| 7:00 PM – 9:30 PM | Phenix Founder’s Awards Reception (Riverbend Pavilion & Amphitheater) Managing Partners & Ticketed Sponsors Only |
| 8:00 AM – 9:00 PM | Breakfast (Event Lawn 2) |
| 9:00 AM – 12:30 PM | Breakout Sessions (Grand Oaks Ballroom | Room B – J) |
| Phenix in the Future (Grand Oaks Ballroom | Room G – J) | |
| Marketing (Grand Oaks Ballroom | Room C) | |
| Phenix Platform & Suite Management (Grand Oaks Ballroom | Room D) | |
| Real Estate & Construction (Grand Oaks Ballroom | Room E) | |
| Operations (Grand Oaks Ballroom | Room B) | |
| 12:00 PM – 1:00 PM | Departure Snacks & Refreshments |
| 1:00 PM – 4:00 PM | Golf at the Oaks Golf Course |
| Spa Treatments at Lantana To make an appointment at Lantana Spa, call 210-276-2300 (all appointments must be made 3 days prior to treatment). Mention Phenix Salon Suites when booking to receive a 10% discount. Guests must also show their event badge upon arrival to redeem the discount. |
The Schedule
Special Events
Dress to impress with your favorite cowboy boots, hats and belt buckles and get ready to two-step into an authentic Texas experience at the Knibbe Ranch. Founded in 1852, the Knibbe Ranch is one of the few remaining Century Heritage Ranches in the State of Texas, which means the Knibbe Family has operated a continuous, full working, beef cattle ranch with a thriving cow-calf operation for over a century. Phenix Salon Suites guests will have the opportunity to enjoy ranch tours, line dancing, trick Ropers, photographs with Texas Longhorns, cowboy campfires, and a full rodeo. Get ready to kick up your heels, this is a night that you won’t want to miss! Transportation provided.
When: March 15, 2026, 6:00 PM – 9:30 PM
Join in the fun for a day of golf at The Phenix Cup with the Phenix Salon Suites corporate team, sponsor and franchisees. Enjoy the Pete Dye designed Canyons Golf Course which stands on its own as a PGA tournament venue in terms of design, strategy, and hill country beauty. The course played host to PGA TOUR Champions San Antonio Championship from 2011-2015.
- Great piece of land that dictates the course strategy and design; the design is true to the flow of the land
- Corridors provide panoramic views of a 700-acre nature preserve
- Par-72, 7,106-yards
- Bermuda grasses were specially selected for this course to provide optimum playing conditions, diversity in color and texture and environmental sensitivity. Putting Greens are Champions Bermuda. Fairways and Roughs are 419 Bermuda. Collars, Approaches, and Tee Tops are Emerald Bermuda. Outer Corridors are Native Texas grasses.
- Challenge for scratch golfers and novices alike with dramatic elevation changes.
Clubs available to rent.
When:
Sunday, March 15, 2026 – Tee times from 10:30 AM to 11:00 AM
Tuesday, March 17, 2026 – Tee times from 1:00 PM to 1:40 PM
Refresh at the world class Lantana Spa. Restore balance at the rejuvenating spa within steps of your room at our resort in the San Antonio Hill Country. Discover a full menu of massage, beauty and wellness therapies embracing the spirit and traditions of Latin American Curanderos. From full-body massages to seasonal ingredient body scrubs, the treatments blend Curanderos rituals with holistic therapeutic practices. Between treatments, guests can enjoy the peaceful serenity of the private, lagoon-like pool, healthy refreshments at our spa café and then shop at our spa boutique. Don’t miss out on pampering yourself.
When: Appointments should be scheduled March 15 between 11:00 AM – 3:00 PM or March 17 between 1:00 PM – 4:00 PM, three days before treatment. To make an appointment, call 210-276-2300 and reference the Phenix Salon Suites group discount when booking for a 10% discount during Sunday, March 15th through Tuesday, March 17th. Bring event badge to appointment.
Start your day off by mingling with some of the best in the industry. Enjoy a catered breakfast and lunch with industry leaders, Managing Partners and the Phenix Salon Suites team. Soak in the breakfast views of the San Antonio Hill Country on the beautiful Event Lawn.
Get ready for a night of celebration at the Phenix Salon Suites Awards Reception! Look forward to an evening of amazing food and entertainment as we recognize the achievements of our own Phenix Family members. Join us as we cheer on the hard work and talent that has placed Phenix Salon Suites at the top of the industry. Held at the Riverbend Pavilion and Amphitheater, please wear your country-western best as we share a night of applause and inspiration!
When: March 16th | 7:00 PM – 9:30 PM (Riverbend Pavilion & Amphitheater)
